# What Are the 9 Independent Plugins in the PM Skills Marketplace?

> Discover the 9 independent plugins in the PM Skills Marketplace covering product discovery, strategy, execution, market research, analytics, GTM, growth, utilities, and AI docs.

- Repository: [Pawel Huryn/pm-skills](https://github.com/phuryn/pm-skills)
- Tags: listicle
- Published: 2026-06-10

---

**The PM Skills Marketplace bundles nine independent plugins covering product discovery, strategy, execution, market research, data analytics, go-to-market, marketing growth, a utility toolkit, and AI shipping documentation.**

The `phuryn/pm-skills` repository hosts a modular collection of AI-powered tools designed specifically for product managers. Each plugin operates independently, allowing you to install only the capabilities you need via Claude Code or Claude Cowork. According to the repository's README, these nine plugins are enumerated under the "Available Plugins" section and can be added individually or as a complete marketplace.

## The 9 Independent Plugins

The PM Skills Marketplace organizes its functionality into nine distinct domains. Each plugin resides in its own folder with dedicated documentation and command definitions.

### 1. pm-product-discovery

**Focus:** Ideation, assumption mapping, experiments, and Opportunity-Solution-Tree frameworks.

This plugin handles the early-stage product work, helping teams validate assumptions before committing resources. Install it individually using:

```bash
claude plugin install pm-product-discovery@pm-skills

```

Source documentation is located in [`pm-product-discovery/README.md`](https://github.com/phuryn/pm-skills/blob/main/pm-product-discovery/README.md), which details the available skills and command syntax.

### 2. pm-product-strategy

**Focus:** Vision crafting, business-model canvases, pricing strategy, and competitive analysis.

Use this plugin for high-level planning and market positioning. After installation, invoke specific commands like:

```bash
/strategy B2B project-management tool for agencies

```

Install command:

```bash
claude plugin install pm-product-strategy@pm-skills

```

### 3. pm-execution

**Focus:** PRDs, OKRs, roadmaps, sprints, retrospectives, and release notes.

This plugin covers the tactical day-to-day work of shipping products. The source files in [`pm-execution/README.md`](https://github.com/phuryn/pm-skills/blob/main/pm-execution/README.md) define commands for generating documentation and managing agile ceremonies.

```bash
claude plugin install pm-execution@pm-skills

```

### 4. pm-market-research

**Focus:** Personas, segmentation, journey maps, market sizing, and competitor analysis.

Essential for understanding your target market and user base. Reference [`pm-market-research/README.md`](https://github.com/phuryn/pm-skills/blob/main/pm-market-research/README.md) for detailed skill definitions.

```bash
claude plugin install pm-market-research@pm-skills

```

### 5. pm-data-analytics

**Focus:** SQL generation, cohort analysis, and A/B-test analysis.

This plugin bridges the gap between product management and data science, providing SQL templates and statistical analysis commands. Configuration details reside in [`pm-data-analytics/README.md`](https://github.com/phuryn/pm-skills/blob/main/pm-data-analytics/README.md).

```bash
claude plugin install pm-data-analytics@pm-skills

```

### 6. pm-go-to-market

**Focus:** Beachhead segments, ICPs, GTM strategy, growth loops, and battlecards.

Critical for launch planning and market entry strategies. The [`pm-go-to-market/README.md`](https://github.com/phuryn/pm-skills/blob/main/pm-go-to-market/README.md) file contains the specific command specifications for go-to-market planning.

```bash
claude plugin install pm-go-to-market@pm-skills

```

### 7. pm-marketing-growth

**Focus:** Marketing ideas, positioning, value-prop statements, product naming, and North-Star metrics.

This plugin supports growth initiatives and brand development. Technical specifications are available in [`pm-marketing-growth/README.md`](https://github.com/phuryn/pm-skills/blob/main/pm-marketing-growth/README.md).

```bash
claude plugin install pm-marketing-growth@pm-skills

```

### 8. pm-toolkit

**Focus:** Resume review, NDA drafting, privacy-policy generation, and proofreading.

A utility plugin for miscellaneous product management tasks and documentation. Reference [`pm-toolkit/README.md`](https://github.com/phuryn/pm-skills/blob/main/pm-toolkit/README.md) for the full list of utility commands.

```bash
claude plugin install pm-toolkit@pm-skills

```

### 9. pm-ai-shipping

**Focus:** Documentation and audit kit for AI-built code, including shipping artifacts, security audits, and performance audits.

This specialized plugin helps teams document and validate code generated by AI systems. The [`pm-ai-shipping/README.md`](https://github.com/phuryn/pm-skills/blob/main/pm-ai-shipping/README.md) defines the audit frameworks and documentation standards.

```bash
claude plugin install pm-ai-shipping@pm-skills

```

## How to Install Plugins

You have two primary methods for adding these plugins to your environment: individual CLI installation or bulk marketplace import.

### Individual Installation via Claude Code

For targeted workflows, install only the plugins you need:

```bash

# Install a single plugin

claude plugin install pm-product-strategy@pm-skills

# Install multiple specific plugins

claude plugin install pm-execution@pm-skills
claude plugin install pm-data-analytics@pm-skills

```

### Bulk Installation via Claude Cowork

To install all nine plugins simultaneously:

1. Open **Customize** → **Browse plugins** → **Personal** → **+**
2. Select **Add marketplace from GitHub**
3. Enter: `phuryn/pm-skills`

This imports the entire PM Skills Marketplace, making all nine plugins available immediately.

## Plugin Architecture and Source Files

Each plugin follows a consistent structure within the repository. Every plugin folder contains:

- **README.md**: Overview of capabilities, install commands, and usage examples
- **SKILL.md**: Detailed skill definitions and command specifications

For example, the `pm-product-discovery` plugin stores its configuration in [`pm-product-discovery/README.md`](https://github.com/phuryn/pm-skills/blob/main/pm-product-discovery/README.md), while execution commands are documented in [`pm-execution/README.md`](https://github.com/phuryn/pm-skills/blob/main/pm-execution/README.md). This modular architecture ensures that installing one plugin does not conflict with others, and each operates as an independent unit within Claude Code or Claude Cowork.

## Summary

- The **PM Skills Marketplace** contains nine independent plugins hosted in the `phuryn/pm-skills` repository.
- Each plugin targets a specific product management domain: **discovery**, **strategy**, **execution**, **market research**, **data analytics**, **go-to-market**, **marketing growth**, **toolkit**, and **AI shipping**.
- Install individual plugins via `claude plugin install [plugin-name]@pm-skills` or install all nine via the Claude Cowork UI by adding the GitHub marketplace `phuryn/pm-skills`.
- Source documentation for each plugin resides in its respective folder's **README.md** file (e.g., [`pm-product-strategy/README.md`](https://github.com/phuryn/pm-skills/blob/main/pm-product-strategy/README.md)).

## Frequently Asked Questions

### Can I use these plugins with AI assistants other than Claude?

Yes. While the install commands shown target Claude Code and Claude Cowork specifically, the plugins are designed to work with any compatible AI assistant that supports the plugin marketplace format. The underlying skills and commands defined in each [`SKILL.md`](https://github.com/phuryn/pm-skills/blob/main/SKILL.md) file can be adapted for other systems.

### Where are the skill definitions stored for each plugin?

The detailed skill definitions and command specifications are stored in the [`SKILL.md`](https://github.com/phuryn/pm-skills/blob/main/SKILL.md) files within each plugin directory, while high-level overviews and install instructions are located in the respective [`README.md`](https://github.com/phuryn/pm-skills/blob/main/README.md) files (e.g., [`pm-execution/README.md`](https://github.com/phuryn/pm-skills/blob/main/pm-execution/README.md) and [`pm-data-analytics/README.md`](https://github.com/phuryn/pm-skills/blob/main/pm-data-analytics/README.md)).

### Do I need to install all nine plugins, or can I select specific ones?

You can install plugins individually. Use the `claude plugin install [plugin-name]@pm-skills` command to add only the tools you need for your current workflow. Alternatively, add the entire marketplace via Claude Cowork's UI to access all nine simultaneously.

### How do I invoke a command from a specific plugin after installation?

Once installed, commands are typically invoked using forward-slash syntax followed by the command name. For example, after installing `pm-product-strategy`, you can run `/strategy [your product description]`. The specific commands available for each plugin are documented in their respective [`README.md`](https://github.com/phuryn/pm-skills/blob/main/README.md) files.