PM Skills Marketplace: Complete Guide to 68 Skills and 42 Commands
The PM Skills Marketplace contains 68 reusable Skills (knowledge packages) and 42 executable Commands (slash-command prompts) that enable Claude-based agents to automate product management workflows across nine domains.
The PM Skills Marketplace, hosted in the phuryn/pm-skills repository, structures reusable product management assets as Markdown files organized by functional domain. Each Skill resides in a SKILL.md file containing YAML frontmatter with trigger phrases and parameter definitions, while each Command exists as a standalone .md file defining concrete actions that invoke one or more Skills. This architecture covers the full product lifecycle from initial market research and strategy formulation to execution, analytics, and AI-assisted shipping.
The 68 Skills by Domain
Skills are knowledge definitions stored in …/skills/<skill-name>/SKILL.md paths. When Claude detects a matching trigger phrase in the file's frontmatter, it automatically loads the skill definition and executes its logic.
PM Toolkit (4 Skills)
- Review Resume –
pm-toolkit/skills/review-resume/SKILL.md - Privacy Policy –
pm-toolkit/skills/privacy-policy/SKILL.md - Grammar Check –
pm-toolkit/skills/grammar-check/SKILL.md - Draft NDA –
pm-toolkit/skills/draft-nda/SKILL.md
Product Strategy (12 Skills)
- Value Proposition –
pm-product-strategy/skills/value-proposition/SKILL.md - SWOT Analysis –
pm-product-strategy/skills/swot-analysis/SKILL.md - Startup Canvas –
pm-product-strategy/skills/startup-canvas/SKILL.md - Product Vision –
pm-product-strategy/skills/product-vision/SKILL.md - Product Strategy –
pm-product-strategy/skills/product-strategy/SKILL.md - Pricing Strategy –
pm-product-strategy/skills/pricing-strategy/SKILL.md - Porter's Five Forces –
pm-product-strategy/skills/porters-five-forces/SKILL.md - PESTLE Analysis –
pm-product-strategy/skills/pestle-analysis/SKILL.md - Monetization Strategy –
pm-product-strategy/skills/monetization-strategy/SKILL.md - Lean Canvas –
pm-product-strategy/skills/lean-canvas/SKILL.md - Business Model –
pm-product-strategy/skills/business-model/SKILL.md - Ansoff Matrix –
pm-product-strategy/skills/ansoff-matrix/SKILL.md
Product Discovery (13 Skills)
- Summarize Interview –
pm-product-discovery/skills/summarize-interview/SKILL.md - Prioritize Features –
pm-product-discovery/skills/prioritize-features/SKILL.md - Prioritize Assumptions –
pm-product-discovery/skills/prioritize-assumptions/SKILL.md - Opportunity-Solution Tree –
pm-product-discovery/skills/opportunity-solution-tree/SKILL.md - Metrics Dashboard –
pm-product-discovery/skills/metrics-dashboard/SKILL.md - Interview Script –
pm-product-discovery/skills/interview-script/SKILL.md - Identify New Assumptions –
pm-product-discovery/skills/identify-assumptions-new/SKILL.md - Identify Existing Assumptions –
pm-product-discovery/skills/identify-assumptions-existing/SKILL.md - Brainstorm New Ideas –
pm-product-discovery/skills/brainstorm-ideas-new/SKILL.md - Brainstorm Existing Ideas –
pm-product-discovery/skills/brainstorm-ideas-existing/SKILL.md - Brainstorm New Experiments –
pm-product-discovery/skills/brainstorm-experiments-new/SKILL.md - Brainstorm Existing Experiments –
pm-product-discovery/skills/brainstorm-experiments-existing/SKILL.md - Analyze Feature Requests –
pm-product-discovery/skills/analyze-feature-requests/SKILL.md
Marketing & Growth (5 Skills)
- Value-Prop Statements –
pm-marketing-growth/skills/value-prop-statements/SKILL.md - Product Name –
pm-marketing-growth/skills/product-name/SKILL.md - Positioning Ideas –
pm-marketing-growth/skills/positioning-ideas/SKILL.md - North-Star Metric –
pm-marketing-growth/skills/north-star-metric/SKILL.md - Marketing Ideas –
pm-marketing-growth/skills/marketing-ideas/SKILL.md
Market Research (7 Skills)
- User Segmentation –
pm-market-research/skills/user-segmentation/SKILL.md - User Personas –
pm-market-research/skills/user-personas/SKILL.md - Sentiment Analysis –
pm-market-research/skills/sentiment-analysis/SKILL.md - Market Sizing –
pm-market-research/skills/market-sizing/SKILL.md - Market Segments –
pm-market-research/skills/market-segments/SKILL.md - Customer Journey Map –
pm-market-research/skills/customer-journey-map/SKILL.md - Competitor Analysis –
pm-market-research/skills/competitor-analysis/SKILL.md
Go-to-Market (6 Skills)
- Ideal Customer Profile –
pm-go-to-market/skills/ideal-customer-profile/SKILL.md - GTM Strategy –
pm-go-to-market/skills/gtm-strategy/SKILL.md - GTM Motions –
pm-go-to-market/skills/gtm-motions/SKILL.md - Growth Loops –
pm-go-to-market/skills/growth-loops/SKILL.md - Competitive Battlecard –
pm-go-to-market/skills/competitive-battlecard/SKILL.md - Beachhead Segment –
pm-go-to-market/skills/beachhead-segment/SKILL.md
Execution (16 Skills)
- WWAS –
pm-execution/skills/wwas/SKILL.md - User Stories –
pm-execution/skills/user-stories/SKILL.md - Test Scenarios –
pm-execution/skills/test-scenarios/SKILL.md - Summarize Meeting –
pm-execution/skills/summarize-meeting/SKILL.md - Strategy Red-Team –
pm-execution/skills/strategy-red-team/SKILL.md - Stakeholder Map –
pm-execution/skills/stakeholder-map/SKILL.md - Sprint Plan –
pm-execution/skills/sprint-plan/SKILL.md - Retro –
pm-execution/skills/retro/SKILL.md - Release Notes –
pm-execution/skills/release-notes/SKILL.md - Prioritization Frameworks –
pm-execution/skills/prioritization-frameworks/SKILL.md - Pre-Mortem –
pm-execution/skills/pre-mortem/SKILL.md - Outcome Roadmap –
pm-execution/skills/outcome-roadmap/SKILL.md - Job Stories –
pm-execution/skills/job-stories/SKILL.md - Dummy Dataset –
pm-execution/skills/dummy-dataset/SKILL.md - Create PRD –
pm-execution/skills/create-prd/SKILL.md - Brainstorm OKRs –
pm-execution/skills/brainstorm-okrs/SKILL.md
Data Analytics (3 Skills)
- SQL Queries –
pm-data-analytics/skills/sql-queries/SKILL.md - Cohort Analysis –
pm-data-analytics/skills/cohort-analysis/SKILL.md - AB-Test Analysis –
pm-data-analytics/skills/ab-test-analysis/SKILL.md
AI Shipping (2 Skills)
- Shipping Artifacts –
pm-ai-shipping/skills/shipping-artifacts/SKILL.md - Intended vs Implemented –
pm-ai-shipping/skills/intended-vs-implemented/SKILL.md
The 42 Commands by Domain
Commands are executable interfaces stored in …/commands/<command-name>.md files. They define concrete actions that call one or more Skills, supply arguments, and format results for the user.
PM Toolkit (5 Commands)
- Tailor Resume –
pm-toolkit/commands/tailor-resume.md - Review Resume –
pm-toolkit/commands/review-resume.md - Proofread –
pm-toolkit/commands/proofread.md - Privacy Policy –
pm-toolkit/commands/privacy-policy.md - Draft NDA –
pm-toolkit/commands/draft-nda.md
Product Strategy (5 Commands)
- Value Proposition –
pm-product-strategy/commands/value-proposition.md - Strategy –
pm-product-strategy/commands/strategy.md - Pricing –
pm-product-strategy/commands/pricing.md - Market Scan –
pm-product-strategy/commands/market-scan.md - Business Model –
pm-product-strategy/commands/business-model.md
Product Discovery (5 Commands)
- Triage Requests –
pm-product-discovery/commands/triage-requests.md - Setup Metrics –
pm-product-discovery/commands/setup-metrics.md - Interview –
pm-product-discovery/commands/interview.md - Discover –
pm-product-discovery/commands/discover.md - Brainstorm –
pm-product-discovery/commands/brainstorm.md
Marketing & Growth (2 Commands)
- North-Star –
pm-marketing-growth/commands/north-star.md - Market Product –
pm-marketing-growth/commands/market-product.md
Market Research (3 Commands)
- Research Users –
pm-market-research/commands/research-users.md - Competitive Analysis –
pm-market-research/commands/competitive-analysis.md - Analyze Feedback –
pm-market-research/commands/analyze-feedback.md
Go-to-Market (3 Commands)
- Plan Launch –
pm-go-to-market/commands/plan-launch.md - Growth Strategy –
pm-go-to-market/commands/growth-strategy.md - Battlecard –
pm-go-to-market/commands/battlecard.md
Execution (11 Commands)
- Write Stories –
pm-execution/commands/write-stories.md - Write PRD –
pm-execution/commands/write-prd.md - Transform Roadmap –
pm-execution/commands/transform-roadmap.md - Test Scenarios –
pm-execution/commands/test-scenarios.md - Stakeholder Map –
pm-execution/commands/stakeholder-map.md - Sprint –
pm-execution/commands/sprint.md - Red-Team PRD –
pm-execution/commands/red-team-prd.md - Pre-Mortem –
pm-execution/commands/pre-mortem.md - Plan OKRs –
pm-execution/commands/plan-okrs.md - Meeting Notes –
pm-execution/commands/meeting-notes.md - Generate Data –
pm-execution/commands/generate-data.md
Data Analytics (3 Commands)
- Write Query –
pm-data-analytics/commands/write-query.md - Analyze Test –
pm-data-analytics/commands/analyze-test.md - Analyze Cohorts –
pm-data-analytics/commands/analyze-cohorts.md
AI Shipping (5 Commands)
- Ship Check –
pm-ai-shipping/commands/ship-check.md - Security Audit (Static) –
pm-ai-shipping/commands/security-audit-static.md - Performance Audit (Static) –
pm-ai-shipping/commands/performance-audit-static.md - Document App –
pm-ai-shipping/commands/document-app.md - Derive Tests –
pm-ai-shipping/commands/derive-tests.md
How to Invoke Skills and Commands
Commands are typically invoked via slash-command syntax in Claude-powered interfaces. The command files define how to structure arguments and which Skills to call.
Example: Generate a Product Requirements Document
/slash write-prd
title: "Smart-Home Energy Dashboard"
audience: "Internal product team"
features:
- "Real-time consumption visualisation"
- "Custom alerts for peak usage"
The write-prd command loads the Create PRD skill from pm-execution/skills/create-prd/SKILL.md, assembles the supplied arguments, and returns a formatted PRD.
Example: Conduct a SWOT Analysis
/slash strategy
type: swot
product: "Mobile Banking App"
This invokes the Strategy command at pm-product-strategy/commands/strategy.md, which delegates to the SWOT Analysis skill in pm-product-strategy/skills/swot-analysis/SKILL.md.
Example: Draft an NDA
/slash draft-nda
partyA: "Acme Corp."
partyB: "Beta LLC"
duration: "2 years"
The draft-nda command renders a legal template using the Draft NDA skill defined in pm-toolkit/skills/draft-nda/SKILL.md.
Example: Run a Cohort Analysis
/slash analyze-cohorts
dataset: "user_events_2024.parquet"
cohort-field: "signup_date"
metric: "monthly_active_users"
This calls the Cohort Analysis skill from pm-data-analytics/skills/cohort-analysis/SKILL.md, outputting tables and visualizations.
Example: Create a Competitive Battlecard
/slash battlecard
competitor: "CompetitorX"
product: "Feature-Rich SaaS"
The battlecard command pulls data from the Competitive Battlecard skill at pm-go-to-market/skills/competitive-battlecard/SKILL.md to produce a side-by-side comparison.
Summary
- The PM Skills Marketplace contains 68 Skills defined in
SKILL.mdfiles across nine domains, frompm-toolkittopm-ai-shipping. - 42 Commands exist as standalone
.mdfiles incommands/directories, providing slash-command interfaces that invoke Skills. - Skills contain YAML frontmatter defining trigger phrases, descriptions, and parameters that Claude matches against user intent.
- Commands accept structured arguments and delegate to specific Skills, returning formatted outputs for product management workflows.
- All assets follow a consistent path convention:
pm-<domain>/skills/<name>/SKILL.mdfor Skills andpm-<domain>/commands/<name>.mdfor Commands.
Frequently Asked Questions
What is the difference between a Skill and a Command in the PM Skills Marketplace?
A Skill is a knowledge package defined in a SKILL.md file that contains trigger phrases and logic for a specific product management task, while a Command is an executable interface (often a slash-command) that calls one or more Skills with pre-defined arguments. Commands live in commands/<name>.md files and act as user-facing entry points, whereas Skills reside in skills/<name>/SKILL.md and handle the underlying implementation.
How does Claude detect which Skill to use?
Claude detects Skills by matching user input against trigger phrases defined in the YAML frontmatter of each SKILL.md file. When a match is found, Claude automatically loads the skill definition and executes its logic according to the specified parameters outlined in the file.
Which domains are covered in the PM Skills Marketplace?
The marketplace organizes assets into nine domains: PM Toolkit (general utilities), Product Strategy, Product Discovery, Marketing & Growth, Market Research, Go-to-Market, Execution, Data Analytics, and AI Shipping. Each domain contains relevant Skills and Commands for that stage of the product lifecycle.
How do I add a new Skill to the repository?
Create a new directory at pm-<domain>/skills/<skill-name>/ and add a SKILL.md file following the frontmatter conventions defined in the repository's CLAUDE.md. The file should specify trigger phrases, required parameters, and implementation logic that Claude can execute when the triggers are matched.
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